Agent99 PR Agency Secures Major Client Wins in Wellness, AI, and Lifestyle Sectors (2025)

Agent99's Stellar Q2 Performance: Securing New Clients in Wellness, AI, and Lifestyle

The award-winning independent PR agency, Agent99, is off to a flying start in Q2, securing a string of new clients across diverse sectors. With a focus on wellness, AI, and thought leadership, the agency is poised to deliver impactful results for its clients and long-term partners alike.

One of the new clients is Frequency Lab, an immersive sound medicine studio based in Sydney's Inner West. Frequency Lab offers sessions that combine sound, vibration, and light therapy to regulate the nervous system, enhance cognitive function, and significantly improve overall well-being. Agent99 will spearhead the announcement campaign, raising awareness through media and influencer engagement, and spotlighting founder Kim Williams as a pioneer in this innovative field.

Digital Armour, a trusted Australian technology partner, has also appointed Agent99 to launch its new offering, Impact40™. This cutting-edge IT service helps businesses boost productivity by up to 40% through AI and automation. Agent99 will play a pivotal role in the launch, profiling Digital Armour's CEO and co-founder, Maria Padisetti, and highlighting the transformative impact of AI on Australian businesses.

The Hatchery, a leading organization, has extended its partnership with Agent99 to spearhead the PR for its 2026 Women UNLIMITED Leadership Summit. Headlined by the 49th Vice President of the United States, Kamala Harris, the summit aims to drive attendance and manage thought leadership and profiling opportunities for its esteemed speakers.

Additionally, Agent99 has signed on with Kodiak, a new line of hard coolers and drinkware, for a consumer-facing campaign designed to increase brand awareness in the local market. In line with summery projects, the agency, in partnership with Fleur & Co., is also supporting the launch of the inaugural Southern Sydney Marine Expo, set to take place on November 8th, celebrating the new Marina Bayside in Taren Point.

"As we approach the end of 2025, we're witnessing a surge in momentum across various promising sectors, particularly in the wellness and AI space," said Sharon Zeev Poole, founder and director of Agent99. "We're excited to execute dynamic campaigns for these new clients and expand our roster in these specialized areas."

Beyond these new appointments, Agent99 is celebrating its ongoing client relationships in the lifestyle and consumer space with Click Frenzy and Hunter Valley Gardens re-signing for new campaigns. This reflects the agency's proven track record of delivering long-term value and tangible results.

"Whether we're crafting a thought leadership campaign or working on a consumer-facing project, we're dedicated to creating work that seamlessly blends strategy and tangible business impact," Sharon concludes. "We're thrilled to kick off Q2 on a high note and eagerly anticipate the exciting opportunities that lie ahead in 2025."

Agent99 PR Agency Secures Major Client Wins in Wellness, AI, and Lifestyle Sectors (2025)
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